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Copyright 2017 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
Overview of Applications in the Book, by Discipline
Accounting Accounts receivable 285, 297 Auditing for price errors 329 Developing a flexible budget 537 Estimating total tax refunds 325 Estimating total taxable income 325 Overhead cost analysis 423, 437, 471, 490, 520, 524
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Economics/Government Demand and cost for electricity 461 Demand for desktops and laptops 402 Demand for French bread 481 Demand for heating oil 536 Demand for microwaves 182 Electricity pricing 736 Home and condo prices 78 Housing price structure 480 Presidential elections 19 Sales of new houses 566, 572
Finance Bond investment strategy 893 Capital budgeting 714 Cash management 852 DJIA index 58, 77 Investing for college 892 Investing for retirement 481, 857 Investment strategy 703 Investor’s after-tax profit 181 Land purchase decision 274 Liquidity risk management 829 Market return scenarios 152, 157 Mutual fund returns 171, 195 New car development 847 Pension fund management 708 Portfolio analysis 743 Random walk of stock prices 562 Stock hedging 757
Human Resources Employee empowerment 389 Employee retention 361 Gender discrimination 450, 457, 514 Jobs in statistics and mathematics 897 Personnel testing 178 Productivity due to exercise 384
Copyright 2017 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. WCN 02-200-203
Marketing Catalog marketing 503, 508 Churn in cellular phone market 136 Clustering shoe customers 934 Customer complaints 349, 378 Customer valuation 865 DVD movie renters 310 Electronics sales 108 Frozen lasagna dinner buyers 125, 915, 919, 923 Furniture pricing 480 Marketing and selling condos 873 New pizza style decisions 365, 373 New product decisions 233, 240, 243, 260 Olympics sponsors 363 Response to new sandwich 319, 346, 348 Running shoe style decisions 274 Sales presentation ratings 339 Sales response to coupons 343 Sales versus promotions 421, 433 Soft-drink can style decisions 380 Supermarket sales 197 Supermarket transactions 27 Value of free maintenance agreement 868
Miscellaneous Statistical Crime in the U.S. 54 Cruise ship entertainment 16 Election returns 200 Family income sampling 283 Forecasting U.S. population 557 IQ and bell curve 166 Predictors of successful movies 79, 482 Questionnaire responses 23 Relationship between smoking and drinking 82 Removing Vioxx from market 412 Sample size determination in legal case 279 Saving, spending, social climbing 136 Simpson’s paradox 165 University admissions 360